Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the ajax-search-pro domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /var/www/vhosts/interstruct.dev/wwu.interstruct.dev/wp-includes/functions.php on line 6131
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Deprecated: Die Funktion WP_Dependencies->add_data() wurde mit einem Argument aufgerufen, das seit Version 6.9.0 veraltet ist! Conditional Comments für den Internet Explorer werden von allen unterstützten Browsern ignoriert. in /var/www/vhosts/interstruct.dev/wwu.interstruct.dev/wp-includes/functions.php on line 6131 Prof. Dr. Sonja Gensler - Universität Münster | WWU Weiterbildung gGmbH
Prof. Dr. Sonja Gensler ist Mitarbeiterin am Institut für Wertbasiertes Marketing (IWM) am Marketing Center Münster. Prof. Sonja Gensler promovierte an der Goethe-Universität Frankfurt/Main. Nach ihrer Promotion verbrachte sie als Visiting Scholar ein Jahr an der Columbia Business School in New York (USA) und war Assistant Professor am Marketing Department der Reichsuniversität Groningen (Niederlande) sowie an der Freien Universität Amsterdam (Niederlande). In den letzten Jahren publizierte Prof. Sonja Gensler u.a. Artikel in renommierten Zeitschriften wie Journal of Marketing, Journal of Retailing, International Journal of Research in Marketing, Marketing Letters und Journal of Interactive Marketing. Sie gewann den ‚Best Paper Award‘ des Journal of Interactive Marketing im Jahr 2017. Sie interessiert sich vor allem für die Themenbereiche marktorientierte Unternehmensführung, Marketing Performance Messung und Management sowie Digitales Marketing.
